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Crystal's Martin Randall with Synseal's David Leng

Crystal sees enthusiastic take up of Synseal’s Registered Installer Scheme

Crystal Direct, the No. 1 trade fabricator for choice and colour, has had a fantastic response to Synseal’s new Registered Installer Scheme. Twenty Crystal customers signed up for the scheme in the first week.

The Registered Installer Scheme is open to all Crystal installers. Crystal, a Synseal fabricator, will provide sponsorship for Crystal customers wanting to join the scheme.

Launched at the FIT Show, Synseal’s Registered Installer Scheme is one of the most comprehensive marketing and sales development packages ever devised for installers. The scheme aims to give members practical support to allow them to compete professionally, even against the resources of big direct-selling home improvement retailers. Members benefit from a range of selling tools including van siders, retail literature, advertising material as well as online publicity and directory listings. Additional benefits include specialist training events, promotions and discounted offers.

Crystal Chairman Martin Randall said: “The response to Synseal’s Registered Installer Scheme has been tremendous, and we’re very pleased to be working in partnership with Synseal. Crystal is a leading trade fabricator because we pride ourselves on offering the best support to our customers. This Registered Installer Scheme brings many benefits to our customers and I’m sure we’ll see even more Crystal customers signing up in the future.”

 

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