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Ford_Transit_Connect_--_08-25-2009

In The Vanguard

Water company, Affinity Water, signs exclusive deal with Ford for the supply of commercial vehicles and cars

Affinity Water expects to replace around 300 of its 570 cars and light commercials with Ford models over the coming three years. The company is the largest water-only supplier in the UK, and had previously sourced its vehicles from a number of different manufacturers.

The majority of the fleet are light commercials operated by engineers, including plumbers, maintaining the firm’s water supply infrastructure which serves more than 3.5 million people in parts of London, Bedfordshire, Berkshire, Buckinghamshire, Essex, Hertfordshire, Kent and Surrey.

“One of the reasons Ford scored more highly than other manufacturers on our shortlist was because of the wide range of models on offer,” said Leroy Thomas, Affinity Water’s fleet services contract manager. “It was the only company able to supply the range required; everything from Fiesta Van through Transit Connect and Transit Custom through to the full-size Transit, as well as the Ranger.

The other plus factor was that the models were new and offered increased safety features, better mpg and CO2 emissions across the range. Affinity Water also took into account the fact that Ford has, for three years in a row, been voted number one manufacturer by the top 50 fleet management companies for vehicles requiring the fewest days off the road for maintenance.

Last year, Ford recorded its highest share of the European commercial vehicle market since 2007 and sold 72,238 of them in the UK; an increase of 5,781 year-on-year, growth driven by demand for the new Ford Transit Custom and the Ford Ranger pick-up.

The Transit Connect helped win the deal by Ford with Affinity Water in an exclusive deal.

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