Fast-growing GT Window Products is not only taking twice the space at The FIT Show 2016, it’s also using the event as a platform for a major new product launch as well as a complete re-branding.
The Gloucestershire-based component supplier and G14 finalist has no doubts about the importance of the show, as General Manager Tony Hancock explained:
“Our company has doubled in size since we first appeared at FIT in 2013 and we’re convinced our presence then and at FIT ’14 have been the biggest factors in that expansion.
“We have been doing trade shows for 21 years now but things only started happening for us after FIT. That is why this year we are going to make the most of it with a fully designed 24 sq metre stand, as against the 12sqm shell units in ’13 and ’14. We will also be using the show to launch an exciting new product for fabricators as well as our new logo and complete brand redesign.”
Part of the company’s growth has come from gaining new customers but most of it is from growing business with existing ones, including introducing them to an expanding product range, and Tony says the FIT Shows have been instrumental is all of those.
Also, of course, GT Windows has one other reason to be a FIT Show fan – the company has won both the photo competitions so far. Its Usual Suspects line-up won last year’s Face of FIT and in ’13 Tony’s “We’re going…” pic from Cape Verde also took the top spot.
For more information please visit http://www.fitshow.co.uk/