Not content to follow in the footsteps of other off-the-shelf online door designers, Endurance® Doors have just launched their new bespoke online Door Designer, for solid and secure composite doors, thanks to the considerable expertise of Business Micros.
This new online Door Designer has been several months in development and has been designed to be fully responsive across all devices and offer the facility to upload images, so each door can be accurately placed on a consumer’s house. Fundamentally, this also eliminates the need for any separate and resource hungry apps, as everything is run in the browser window.
Visitors to the site are taken on a seamless journey through 54 different door styles, 16 door slab colours, 10 frame colour options and a wide range of hardware and glass specifications, before settling on their end design. This all happens in a screen environment that shows each Endurance® Door off to the largest size and in considerable detail.
Once the process has been concluded, the chosen bespoke door can then be saved, printed or e-mailed and in the next few months there will also be the facility for the consumer to pass this directly to their local Preferred Installer. The branded interface can also be adopted by other Endurance Doors customers for the benefit of fitting companies eager to take consumers on a journey from enquiry to installation.
The facility to upload images of a consumer’s home is fundamentally important and with over 50% of web activity now from mobile devices the company is expecting considerable website traffic. It’s also part of their 2016 marketing programme which will see the launch of further consuming facing materials in the first half of the year.
Stephen Nadin, managing director of Endurance Doors commented: ‘The investment in the new Door Designer has been considerable, yet I believe it is one of the most important marketing tools for our growing network of partners. With large and detailed images of each door and other key features, we believe that we can give people the best online composite door experience regardless of device.’
To see the Door Designer for yourself, log on to www.endurancedoors.co.uk. For further information on the Endurance Solid and Secure composite door range for complete door sets or for slab only manufacturing, e-mail firstname.lastname@example.org or call the sales office on 01652 659259. You can also follow them on Twitter @EnduranceDoors.