When Peter Gray launched a specialist conservatory roof fabrication company in 2011, he had little idea of the trajectory his vision would take.
Premier Conservatory Supplies was launched at a time when orangeries had become the ‘must have’ addition to the home for many consumers. As a technically advanced product, this created a great opportunity for the team to establish the company as reliable manufacturers and suppliers of the K2 system. Orangery and conservatory installers rapidly grasped the benefits of flexible, in-house manufacturing that was tailored to meet their needs.
Quickly, the company grew to become the largest K2 fabricator nationally and this has resulted in a 25% growth, year on year, for the specialist company.
With stylish orangeries and conservatories having the ability to transform the look and appeal of a property, giving year round use as well as adding substantial value, the reputation of the company has since grown substantially. Customers now rely upon the range for its lasting quality and reliability which, in turn, helps them to grow their own businesses.
As consumers recognised that they could add a touch of sophisticated elegance to their homes, the Premier Conservatory Supplies range has gone from strength to strength.
Providing customers with diversity and greater scope for development, the entire team is clearly driven as one that pulls together as a customer oriented business.
Peter Gray, Managing Director at Premier Conservatory Supplies was fervent about customer satisfaction when asked why the company had been so progressive in such a competitive market. Having previously been Head of Operations at K2 he understood the needs of the sector and that customer input was essential when looking at growth potential. He commented,
“Providing what the customer wants rather than what we think the customer wants, makes us unique. In addition to being the leading K2 system supplier, we have the technical expertise and manufacturing flexibility to offer complete solutions to meet architects demands and homeowners individual specifications. That is greatly appreciated by our customers.
Our system supplier is very selective and highly accredited so our guarantees can be trusted. Furthermore, we have the technology to be able to offer in-house painting to match any colour a homeowner may desire for their project.
Customers know we have an exceptional and highly skilled team that will work alongside them to meet individual specifications that will surpass their expectations.”
When talking to Peter Gray, it is obvious he still has great enthusiasm for the sector and has a sharp eye on its future potential.
The company has firmly embraced Warmcore bifold door technology, which Peter considers gives outstanding technical advantages and sits perfectly alongside orangery and conservatory design. He considers Warmcore technology will be the way forward as Building Regulations will drive performance and require greater production control.
“Increasingly products will be more about performance and less about price. Energy efficient bifold doors incorporating the Warmcore system, already blend beautifully with our orangery and conservatory range. It is a system that is primed for the future.”
Interestingly, Premier Conservatory Supplies has introduced a new website dedicated to the Warmcore product, www.warmcore-direct.co.uk where customers can familiarise themselves with the hi-tech innovation and advantages of warm aluminium products in the company portfolio. The team is geared to develop this further when they launch a window range version that will also incorporate the technology later this year.
As experts in the manufacturing process, the company as a whole is excited by the potential of the technology and what it will bring to customers.
Looking at future market direction and Premier Conservatory Supplies place within it, Peter comments,
“The entire company believes in the ethos of customer focus. Being customer driven and service led is one of our proudest achievements and has placed us where are today as K2’s largest fabricator.
Certainly there are areas that are very much consumer led with trends developing such as the roof replacement sector. This has huge room for development with the solid roof technology that is being introduced currently.
For us, we consider that Warmcore technology is light years ahead providing exceptional u-values – it is a radically different product that will deliver a new high performance fenestration framing solution. Every single component has been meticulously developed and tested by Synseal’s R&D department, so we know we have a product that can be relied upon. It will completely revolutionise the market.
Furthermore, knowing that customers need a reliable product that is easy to fit and offers dynamic design options, shorter lead times and diversity through any colour combinations, we are in a very strong position and consider our range will place customers ahead of their competitors.”
There is clearly an excitement in the Premier Conservatory Supplies camp regarding the possibilities opening up with Warmcore, as has been demonstrated by its announcement to be the partner fabricator this year in relation to the technology.
Peter believes that in order to provide a complete orangery solution, technical expertise should be combined with striking design that can be relied upon. Staying alert to change and open to new possibility he considers are fundamental to greater accomplishments for Premier Conservatory Supplies and its customers.
He concludes, “Innovation and accreditation are the keys to success. Products must harmonize together and offer guaranteed durability in traditional or contemporary styles. Our company has moved forward steadily from a standing start in 2011 to take a principal market position by becoming K2’s leading national supplier. That is very rewarding for the whole team and it sends a clear message to the industry, demonstrating how we intend to stay ahead.
Providing customers with lasting peace of mind and homeowners with an investment that adds true beauty, style and value to their home will continue to be fundamental to this business as it further develops.”
For more information on the Premier Conservatory Supplies portfolio visit : www.premier-supplies.co.uk or www.warmcore-direct.co.uk. Alternatively please contact a member of the sales team on: 01204 238084 who can offer technical advice on all sized projects in both commercial and domestic markets.
Written by Helen Duval