The Selecta Systems pedigree has long been established as providing quality products, breadth of choice all of which are combined with excellent support services. Whilst the company has seen steady change and substantial growth recently, the management team is geared up to once again further improve options for customers.
The first of these comes with the introduction of new and improved Composite Door options as well as a luxury brochure, which highlights all the benefits of the range that is available from the company.
Launched by Mark Walker, Marketing and Design Manager at Selecta Systems, ‘The Exclusive Collection’ brochure focuses on the technical advantages and striking aesthetics within the range.
Mark comments, “Previously we had two brochures which we felt could be cumbersome for customers to carry around when approaching homeowners. The true merits of the range could easily have been lost so we have incorporated all key advantages in concise detail – which we feel sure will be extremely advantageous to customers as POS material.”
Great care has gone into the development of the new Selecta brochure with existing popular styles and new contemporary door options included, primarily to attract and then meet the needs of consumers looking to truly personalise their homes.
As homeowners continue to explore new possibilities and look to make individual statements on their properties, it was important to the R&D team at Selecta that customers could offer performance and style in an attractive package that catered for all sized budgets.
Mark continues. “We’ve added more colours with 42 now on offer but with the added option of choosing any RAL number, which gives an unlimited colour pallet.”
A completely new range of decorative glass designs has been introduced with 11 of the 12 concepts being triple glazed. Furthermore, a new range of contemporary and stainless steel hardware has been launched which includes new pull handle options.
Technically the Selecta Composite Door range provides many benefits including high performance, weathertightness and security. The addition of a new Yale lock ensures that the range meets all current industry legislation including PAS24, with the Secured by Design accreditation due to be received in the next few weeks.
Not Just Another Brochure
Considered more than just another brochure, ‘The Exclusive Collection’ is the most expensive and luxurious produced to date, to reflect the high standards associated with the company. Included with this are new marketing packs that include the brochures, drop cards and a Customer Care Guide with every door that is purchased.
As well as a product showcase for the new range, The Exclusive Collection brochure has been designed with customers in mind, to be a very effective and attractive marketing tool.
Mark Walker is expecting demand to soar as the company shifts gears and takes a more modern and progressive approach. It is expected that using some of the most advanced production methods that Selecta Systems will set benchmarks in the sector.
As such, Selecta offers a new and improved dedicated composite door website, where customers can choose from an innovative range of door styles, in a wide variety of exciting colours. The attractive glass collection also adds to the performance and aesthetic values which make the Selecta range an exceptionally high specification product that is very competitively priced.
By using the matching Nan Ya glazing cassette, customers benefit from a comprehensive warranty, and bespoke literature.
The new doors combine 21st century manufacturing with age-old craftsmanship to provide a high performance product that offers the best in terms of looks, security and durability.
Quality To Be Relied Upon
Manufactured from GRP (Glass Reinforced Plastic), the Selecta doors are compression moulded to give a high definition panel design with an authentic timber appearance which is unaffected by variations in temperature. The stiles and rails are composed of a water resistant polymer that are bonded to the skin and then filled with an insulating core of 100% CFC- free polyurethane.
Production levels are set to increase with customers already impressed by the standards offered. Key advantages include the strength, security, reliability and low maintenance which provide an overall stunning aesthetic. Manufactured with a 10 year guarantee, the doors can be simply and easily fit without any fear of technical issues arising.
The range which includes timber effect, traditional front and back doors as well as the increasingly popular stable door, is set to further inspire customers to place orders. Statistics reflect that consumer expenditure across the sector is currently increasing month on month.
The Selecta range is at the forefront of the industry in terms of design and reliability, offering radical performance levels which meet all current and future legislative industry performance requirements. With advanced in-house production facilities, this provides complete quality control and peace of mind for customers.
Mark Walker comments, “As branded products our range offers incredible value for money being some of the most technically advanced and cost effective doors on the market. Clearly we are delighted that we can offer a winning product to both domestic and commercial markets, which is beautifully presented in our new brochure.”
Recognised for having accrued more than 30 years of design and extrusion excellence, Selecta Systems has evolved into one of the UK’s leading suppliers of PVC-U window and door systems, building products, and ancillaries. For more information visit www.selectasystems.com
Written by Helen Duval 2016