Advertise with MyTradeTV! Promote your content! Please contact us on 01924 918171

fit-shows-aeo-partnership-met-with-praise-at-nec-masterclass

FIT Show’s Aeo Partnership Met with Praise at Nec Masterclass

Rather than staging its own day of training for its exhibitors like it has done in the past, The FIT Show recently joined forces with the respected Association of Event Organisers (AEO) – after last year becoming a member of the industry body that promotes the event and exhibition industry to marketers of all kinds – and invited its exhibitors to the industry body’s Exhibitors Masterclass at the NEC, Birmingham.

Offering inspiring business techniques to improve return on investment and provide practical exhibition advice from real life case studies, the event also gave attendees the opportunity to learn how to promote their business, get the most out of their sales team and the most from their investment in exhibitions no matter whether their audience is B2B, B2C, UK based or international.

With a line-up that consisted of seasoned professional speakers discussing various topics, the schedule consisted of topics such as: Using Social Media to Find, Engage and Convert New Customers, The Seven Secrets to Successful Exhibition Conversations, How To Get Noticed Dragons’ Den Style, and Technophile or Technophobe? Understanding the Event Technoscape.

Pleased with their experience and seeing much value in attending the AEO Exhibitors Masterclass as guests of The FIT Show, attendees set to exhibit at next year’s show offered their feedback on the Masterclass.

Clare Crockett of Carl F Groupco said: “I’m so glad that we decided to take the FIT Show up on their offer to attend the Exhibitor Masterclass, it opened our eyes to some innovative ways of exhibiting and engaging visitors on our 2017 stand. It was great to network with people from outside of the industry and share ideas.”

With more praise coming in from Andy Wallbanks of Gate Marketing – “I found the whole experience to be very informative, all the guest speakers gave me lots of inspiration. I have taken from the day lots of ideas on how to present my company at The Fit Show 2017 – Customade Group’s Claire Miller added: “The Masterclass was extremely well organised. The first speaker (Rob) was a fantastic motivational speaker – full of energy, with great patter and advice on how to help others to network during an exhibition.”

While finding the Masterclass extremely beneficial, Linda Tomb of Northern Ireland’s Apeer also had a few words to say about the food. “The fabulous food was a bonus,” she exclaimed. And she wasn’t the only one who thought so. “The NEC sponsored sweet trolley – a great idea, a nice treat to eat in the car driving back. I look forward to seeing that at The FIT Show next year,” said Chris Reeks of Mercury Glazing Supplies.

Chris also added: “The day proved to be very useful in terms of the information and advice that was given out. There was a lot of interaction with the speakers, which was good to maintain the attention of the audience. There were many tips that were picked up, from how to use colours for example to create interest, how to quickly engage with people on and around your stand to how not to present yourself on your stand! All in all it was a useful and worthwhile day.”

Taking place 23-25 May 2017 at the National Exhibition Centre, if you’re exhibiting at The FIT Show 2017 – or wish to – and are interested in attending the next Exhibitor Masterclass on the 6th October in London please contact Freya Humphries on 07572 623457, or email freya@fitshow.co.uk.

Tags
, , , ,

Leave A Comment

four × two =

  • Access Control
  • Advice
  • Advice & Tips
  • Air Conditioning
  • ALEX Expo
  • Aluminium
  • Aluminium Windows
  • Appointments
  • Appointments
  • Appointments
  • Architects & Specifiers
  • Architecture
  • Associations & Regulators
  • Auto Locksmith
  • Auto Locksmith Tools
  • Auto Locksmith Tools
  • Auto Locksmith Training
  • Awards
  • Awards
  • Awards
  • Blinds
  • Blinds
  • Boilers (Service & Repair)
  • Building
  • Carousel 1 Category
  • Case Studies
  • Casement Windows
  • CCTV
  • CE Marking
  • Certification
  • Charity
  • Colour Coating
  • Colour Coating & Foiling
  • Competitions
  • Composite Doors
  • Conservatories
  • Conservatories & Orangeries
  • Conservatory Roofs
  • Construction Consumer Advice
  • Consumables
  • Consumer News Glazing
  • Cylinders
  • Decorative Glass
  • Decorative Glass
  • Demolition
  • DGCOS News
  • Diagnostics
  • Digital locks
  • Door Hardware
  • Door Hardware
  • Doors
  • Drainage
  • Editor's Corner
  • Energy Efficient Windows
  • Energy Saving
  • Events-Exhibitions & Associations
  • Exhibitions
  • Exhibitions & Associations
  • Fabricators
  • Featured
  • Fensa News
  • Fensterbau 2014
  • Fire Proof Glass
  • FIT Show 2016
  • Foiling
  • Folding/Sliding Doors
  • Furniture
  • G13 Awards
  • G14 Awards
  • Gas
  • Genaeral
  • General
  • General
  • General Locksmith Tools
  • General News
  • General News
  • General news
  • General news
  • GGF
  • GGF News
  • Glass
  • Glazing
  • glazing
  • Glazing Consumer Advice
  • GQA Qualifications
  • Green Deal
  • Guest Blogs
  • Hardware
  • Hardware
  • Hardware
  • Health & Safety
  • Health & Safety
  • Health & Safety
  • Health & Safety
  • Health & Safety
  • Heating Spares & Controls
  • Helen Duval
  • Home Improvement
  • IGU Manufacturing
  • Installers
  • Insulation
  • Interactive magazines
  • Interactive magazines
  • Interactive Magazines
  • Interactive News/Mags
  • Key Cutting
  • Key Cutting Machinery
  • Key Cutting Machines
  • Keys/Fobs & programming
  • Kitchens & Bathrooms
  • Lead Generation
  • Lock Cases
  • Lock Expo 2015
  • Lock Expo 2015
  • Lock Safes
  • Locksmith
  • Locksmith Consumer Advice
  • Locksmith Profiles
  • Locksmith Tools
  • Machinery
  • Marketing
  • Marketing – Installers
  • Marketing – Manufacturing
  • Mechanical Access
  • MLA Expo 2015
  • MLA Expo 2015
  • Mortice
  • MyTradeTV Blogs
  • Newsletter Left
  • Newsletter Right
  • Newsletters
  • NFA Awards
  • NFA Awards 2014
  • NFA Awards 2015
  • Online Ordering
  • Online ordering
  • Orangeries
  • Padlock
  • Panel
  • PHEX – Alexandra Palace
  • PIGS
  • Piping
  • Plumbing
  • Plumbing & Heating
  • Podcasts
  • Profiles
  • Pumps & Filters
  • PVCu
  • Safes
  • Safety Glass
  • Sash Windows
  • Solar
  • Solar Controlled Glass
  • Sound Reduction Glass
  • spacer/warmedge
  • Spares & Repairs
  • Spares & Repairs
  • Speciality Glass
  • Sustainable Building
  • Talking Points
  • Team Blogs
  • Testing
  • TGQ
  • The Fit Show 2014
  • Timber
  • Timber Windows
  • Tools
  • Tools
  • Tools & Power Tools
  • Tools & Power Tools
  • Tools & Power Tools
  • Toughened Glass
  • Trade Association News
  • Trade Associations
  • Trade Counters
  • Trade Info
  • Training Centres
  • Transport
  • Transport
  • Transport
  • Transport
  • Triple Glazing News
  • UAP/Tradelocks
  • UAP/Tradelocks.
  • UK Construction Week
  • Uncategorized
  • UPVC Windows
  • Van Security
  • Van Security
  • Ventilation
  • Video News
  • Videos
  • Water Treatment/Waste Management
  • Web Design
  • Web Design & SEO
  • Web Design & SEO
  • Window Hardware
  • Window Hardware
  • Windows
  • Channel Selector
    Your default channel is: Glazing
    Tune in to Other Channels:
    Glazing
    Locksmith
    Plumbing & Heating
    Kitchens & Bathrooms